Lingble Builds and Operates the Global E-Commerce Store for Apparel Brand CUNE® with End-to-End Global Marketing Support

Lingble Launches Global E-Commerce Store for Apparel Brand “CUNE®” and Provides End-to-End Operations and Global Marketing Support
Supporting overseas expansion through D2C

Lingble Pte. Ltd.
February 21, 2024, 14:30

Lingble Pte. Ltd. (Headquarters: Singapore / CEO: Mahoto Harada; hereafter “Lingble”), a provider of global digital solutions, has partnered with Mammoth Co., Ltd. (Headquarters: Setagaya, Tokyo / CEO & Designer: Hiroki Yasuda) to build the global e-commerce store for the brand CUNE®. Lingble also provides comprehensive support for store operations and global marketing. The CUNE® global store, targeting primarily Southeast Asia and the United States, officially launched on Thursday, February 1, 2024, and is designed to expand the brand’s reach worldwide.


Background

CUNE® is a Japan-born brand founded in 1994 by designer Hiroki Yasuda, known for presenting seasonal collections with unique themes. The brand’s playful and distinctive designs have attracted a wide-ranging audience, both domestically and internationally, with growing inbound demand.

Previously, CUNE® leveraged cross-border e-commerce primarily to meet inbound demand. To expand its global fan base, THE RICH recognized the importance of building strong relationships with international customers and understanding local market preferences. In partnership with Lingble, the brand launched a global D2C e-commerce store. Unlike traditional cross-border platforms, Lingble’s solution enables localized product offerings and marketing strategies tailored to each country, while centralizing operations on a single domain.


Features of the CUNE® Global E-Commerce Store and Lingble Support

The CUNE® global store is accessible to customers worldwide. The user interface automatically localizes language and pricing according to the customer’s location. Customers can choose from over 100 global payment options supported by Lingble.

Products purchased through the global store are shipped from Japan, with Lingble providing end-to-end support including optimized international shipping and customs clearance. To ensure effective market engagement, Lingble also provides global D2C marketing support, including country-specific market research, PPC campaigns, and digital marketing strategies that communicate the CUNE® brand story to international audiences.

Lingble will continue to serve as a strategic partner for global e-commerce, supporting clients in expanding their international presence, driving revenue growth, and delivering memorable shopping experiences to customers worldwide.


CUNE® Global E-Commerce Store

https://www.cune-japan.com
Visitors from Japan will be automatically redirected to the domestic online store.


About Mammoth Co., Ltd.

  • Established: August 1999
  • Headquarters: 1-34-19 Kitazawa, Setagaya, Tokyo, Mammoth Building
  • CEO & Designer: Hiroki Yasuda
  • Business: Design, production, sales, and seasonal collection presentations for the brand CUNE®
  • URL: https://www.cune.jp/

About Lingble

Lingble operates a platform providing end-to-end solutions for global e-commerce, including strategy development, D2C store creation, country-specific payment solutions, global marketing, multilingual customer support, international shipping, and customs procedures. Lingble has supported companies such as KOKUYO Co., Ltd., ACE Co., Ltd., and Duskin Co., Ltd., achieving an average fivefold revenue increase post-implementation.

  • Established: May 2019
  • Headquarters: 1 Raffles Place, #20-01, One Raffles Place, Singapore 048616
  • CEO: Mahoto Harada
  • Business: Platform providing technology, logistics, marketing, and branding solutions for global e-commerce
  • URL: https://www.lingble.com/