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Many well-meaning people believed brick-and-mortar stores would quickly recover as the pandemic receded. But that’s not happening to the extent many of us had hoped. In fact, eCommerce is booming, and for crafty entrepreneurs, it offers a goldmine of opportunities compared to traditional retail settings. So, if you’re
Identifying the right eCommerce pricing strategy for your brand is one of the most challenging aspects of running a business. Price too high, and it’s three strikes you’re out with your target market. Price too low, and you might find yourself scrambling to make ends meet. Knowing there’
Valentine’s Day isn’t just for lovers. It’s also for eCommerce merchants. So if you want to make your Valentine's Day extra sweet, implement these top eCommerce marketing strategies for an ROI that will make your heart sing. #1. Personalize your offers Customers want to think that they’