Lingble Blog

Lingble co-founders Mahoto Harada (CEO) and Alejandro Vargas (COO) with advisor David Lindsay presented the Future of Global E-Commerce at Social Innovation Week (SIW) 2020. SIW is Japan’s largest urban festival held in Shibuya, featuring future-oriented entrepreneurs and industry leaders. As a global eCommerce service provider, Lingble supports customers in over 14 different languages while handling transactions of over 100 payment methods …

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You’ve heard of WeChat, right?  Maybe you’ve heard people refer to it as “China’s Facebook.” Or maybe you use it yourself for messaging or making calls.  At any rate, most people outside of China usually think, “Eh, WeChat is just another social media app.”  If that’s the case, you’ve seriously underestimated WeChat’s power to grow …

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How is your eCommerce operation taking care of its customers? In between worrying over product shipments, managing your staff, and everything else that happens behind the scenes, your business also needs to invest in customer support.  In fact, customer support is a critical part of the eCommerce puzzle. 84% of shoppers say that customer service …

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More and more customers are shopping online at a global level. In fact, international eCommerce alone grew by an astounding 21% last year.  While customers may be shopping more online, it doesn’t automatically mean that fashion and accessory brands will become more profitable. Trends aside, you still have to create a strategy that differentiates your …

Continue reading “Powerful Pre-Launch Strategies for a Successful E-Commerce Product Launch”

Social media: it’s a go-to branding strategy for any eCommerce business. But your social media accounts can be so much more than a dumping ground for your press releases and product announcements.  Used right, an eCommerce social media strategy is a powerful tool for lead generation and even conversions. Problem is, few eCommerce marketers know …

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When shoppers crave a little online window shopping, they usually start in one place: Google. It’s no surprise that 68% of all digital experiences start with a search engine.  If you want your eCommerce store matched up with search engine results, you have to optimize your site for SEO, or search engine optimization.  SEO puts …

Continue reading “Scalable On-Page SEO Strategies for E-Commerce Brands”

You recognize the value of content marketing and are churning out content on your website. But, despite your best efforts, you still aren’t budging in the SERP ran What’s going on?  If you’ve optimized the heck out of your website already, off page SEO could be the culprit.  What is off page SEO? SEO actually …

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No matter what you sell or where you sell, a pricing strategy will make or break your business. But pricing is even more important in the world of global eCommerce. We live in a borderless world where online shoppers can compare prices in just a few clicks. You’re competing with brands from all over the …

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COVID-19 changed everything, including influencer marketing. Half the world is trapped inside their homes, which resulted in a sharp increase in engagement rates on social media platforms, to the tune of 18%. Increased screen time gave influencers a second wind during COVID-19. In fact, nearly 80% of influencers have reported higher engagement from their followers …

Continue reading “Influencer Marketing: How to Find Your Brand’s Most Passionate Advocates”

Everybody wants to show up number-one in search engines. eCommerce businesses are obsessed with search engine optimization (SEO) because it means scoring more traffic, brand awareness, and sales.  However, SEO doesn’t work by itself. It needs its trusty sidekick, quality content marketing, to get results.  The problem is, few business owners see the value of …

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There are talented workers across the world who want to make a difference. You have the attitude and drive to succeed, but personal circumstances, like parenting or disability, can make it hard to find a job.  This is hard during normal times, but after the economic downturn of COVID-19, many talented people lost their livelihoods.  …

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