Lingble Blog

How to Run Email Marketing to Boost Your Business

When it comes to promoting your brand and increasing sales, email marketing is one of the most effective and widely used tools. In fact, the average ROI for email marketing is $42 for every $1 spent.  The influence of email marketing extends well beyond simply getting messages into recipients’ inboxes. Brands should focus on communicating …

Hashtag Strategies for Growing E-Commerce Business with Social Media

For any eCommerce business that plans to grow and sell to a global audience, social media presents a great opportunity to enhance digital marketing efforts. While there are numerous paths consumers can take from brand awareness to purchase, social media has a significant impact on the journey. In 2021, Facebook is reported to be the …

Lingble Presents the Future of E-Commerce at Social Innovation Week

Lingble co-founders Mahoto Harada (CEO) and Alejandro Vargas (COO) with advisor David Lindsay presented the Future of Global E-Commerce at Social Innovation Week (SIW) 2020. SIW is Japan’s largest urban festival held in Shibuya, featuring future-oriented entrepreneurs and industry leaders. As a global eCommerce service provider, Lingble supports customers in over 14 different languages while handling transactions of over 100 payment methods …

How to Set Up a WeChat Business Account to Enter the China Market

You’ve heard of WeChat, right?  Maybe you’ve heard people refer to it as “China’s Facebook.” Or maybe you use it yourself for messaging or making calls.  At any rate, most people outside of China usually think, “Eh, WeChat is just another social media app.”  If that’s the case, you’ve seriously underestimated WeChat’s power to grow …

Importance of Live Chat in E-Commerce

How is your eCommerce operation taking care of its customers? In between worrying over product shipments, managing your staff, and everything else that happens behind the scenes, your business also needs to invest in customer support.  In fact, customer support is a critical part of the eCommerce puzzle. 84% of shoppers say that customer service …

Powerful Pre-Launch Strategies for a Successful E-Commerce Product Launch

More and more customers are shopping online at a global level. In fact, international eCommerce alone grew by an astounding 21% last year.  While customers may be shopping more online, it doesn’t automatically mean that fashion and accessory brands will become more profitable. Trends aside, you still have to create a strategy that differentiates your …

Best Practices in Social Media to Optimize Conversion Rates in E-Commerce

Social media: it’s a go-to branding strategy for any eCommerce business. But your social media accounts can be so much more than a dumping ground for your press releases and product announcements.  Used right, an eCommerce social media strategy is a powerful tool for lead generation and even conversions. Problem is, few eCommerce marketers know …

Scalable On-Page SEO Strategies for E-Commerce Brands

When shoppers crave a little online window shopping, they usually start in one place: Google. It’s no surprise that 68% of all digital experiences start with a search engine.  If you want your eCommerce store matched up with search engine results, you have to optimize your site for SEO, or search engine optimization.  SEO puts …

Tactics to Boost Off-Page SEO with Content Marketing

You recognize the value of content marketing and are churning out content on your website. But, despite your best efforts, you still aren’t budging in the SERP ran What’s going on?  If you’ve optimized the heck out of your website already, off page SEO could be the culprit.  What is off page SEO? SEO actually …

Must Have Strategies for a Smarter Global E-Commerce Pricing

No matter what you sell or where you sell, a pricing strategy will make or break your business. But pricing is even more important in the world of global eCommerce. We live in a borderless world where online shoppers can compare prices in just a few clicks. You’re competing with brands from all over the …

Influencer Marketing: How to Find Your Brand’s Most Passionate Advocates

COVID-19 changed everything, including influencer marketing. Half the world is trapped inside their homes, which resulted in a sharp increase in engagement rates on social media platforms, to the tune of 18%. Increased screen time gave influencers a second wind during COVID-19. In fact, nearly 80% of influencers have reported higher engagement from their followers …

Why SEO and Quality Content Marketing Fit Together Like a Lock and Key

Everybody wants to show up number-one in search engines. eCommerce businesses are obsessed with search engine optimization (SEO) because it means scoring more traffic, brand awareness, and sales.  However, SEO doesn’t work by itself. It needs its trusty sidekick, quality content marketing, to get results.  The problem is, few business owners see the value of …

Reach Your True Potential With Lingble’s Flexible Remote Jobs Initiative

There are talented workers across the world who want to make a difference. You have the attitude and drive to succeed, but personal circumstances, like parenting or disability, can make it hard to find a job.  This is hard during normal times, but after the economic downturn of COVID-19, many talented people lost their livelihoods.  …