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In 2040, researchers estimate that up to 95 percent of all consumer purchases will happen online. So if you’ve dreamed of owning and operating an eCommerce business that dominates its niche, then you need to keep an eye on the top digital marketing trends. As a fast-paced industry, success
In today’s world, social responsibility is a must-have in eCommerce. Consumers are savvier and more environmentally conscious than ever before. And with the rise in social media and instant connectivity, it isn’t possible for the unscrupulous to hide — at least, not for very long. So, what does social
Living in an era where you can order practically anything you want from the comfort of your home is fantastic. And that home can be virtually anywhere in the world. So for eCommerce merchants, marketing for local vs. global audiences and understanding each strategy's pros and cons is a must.