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Due to Covid-19, companies were forced to adjust and accommodate working from home for the safety of their employees. One unexpected outcome was the newfound success of remote work, namely increased productivity, which led many business leaders to consider shifting full time to remote or hybrid workplaces. Nevertheless, companies continue
A few decades ago, only a handful of brands were recognized internationally — think Coca-Cola, Nike, and IBM. But for today’s brands, reaching emerging overseas markets has never been easier, thanks to the internet and online marketing. Building a global brand is now affordable and attainable for businesses of all
Getting customers to buy from your eCommerce site is one thing, but getting them to stay or to return is a whole different story. When your online store has just launched, showcasing your brand and attracting as many customers as possible is your main priority. However, once your online store