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Originally from Tokyo, Japan, Chihiro is now celebrating her 15th year of living and working in New York City this year. With a background in working across multiple industries, spanning from art, film, fashion and beauty, she is equipped with a diverse skill set. Chihiro brings with her over eight
And what does it mean for your business? For businesses in the digital age, content marketing is non-negotiable. To reach more customers and maintain a lasting connection with them, you must invest in it. But content marketing is really an umbrella term for many different marketing strategies, techniques, and assets.
People don’t like it when things are scarce — unless they obtain the scarce thing for themselves. For businesses, offering a limited edition product and deploying a limited edition marketing strategy is one of the most effective ways to use scarcity to incentivize people to buy. This article will uncover